Expectations-Based Investing

Crystal Rock’s investment process is anchored by its proprietary market-based DCF (discounted cash flow) analytic and valuation framework. When soundly applied this approach enables the powerful marriage of fundamentally garnered insight with potential valuation creation.

Crystal Rock has used expectations investing since its inception and the firm’s founder has close to two decades of applied investment experience with the approach. The concept of “reverse engineering” a stock price to measure the level of market expectations currently priced into a stock has gained significant traction over the past several years. We believe that our framework is superior and more robust than any other approach.

For those interested in more information, we invite you to read the attached Overview of Crystal Rock’s Approach to Expectations-Based Investing or contact us.